Lucky Lure Tackle is proud to partner with Oklahoma native Austin Cranford for his 2026 season on the Bassmaster Elite Series. Competing at the highest level in the sport, Austin is relying on F5 Rods day in and day out and the results speak for themselves. Built for serious anglers, F5 rods deliver the sensitivity, power, and balance needed to perform under pressure when every bite counts. We’ve seen firsthand the quality and consistency these rods bring to the water, which is exactly why we brought them into the shop. When you fish F5, you’re not just upgrading your setup you’re backing a proven product and supporting anglers and brands rooted right here in Oklahoma. Tap the button below to shop the rods Austin trusts and see the difference for yourself.